Google keyword tool on adwords?

Hi all,


I am using the google keyword tool in ad words and when I type in "nhs southampton" the column which shows the number of local searches has a figure of less than 10 and the total number of global searches has a figure of 5100 searches. When I click on the help buttons the pop up tells me that the local search are figures taken from your own country so I thought the local search column would be higher.


Could somebody point out what I am missing?


Thanks,


Eddie|||Well, the statistics are absolutely correct, Even I checked "nhs southampton" and got 5400 global searches and less than 10 local searches. Local here means the whole country.


So what it means is that only less than 10 searches are made PER MONTH from your country in Google ( estimated average) and same keyword is searched 5400 times worldwide.





May be it is not a very popular keyword, But if it specifies very close description of what you sell, then you must sign up with this keyword (and other related keywords as well )


You can also try misspelled keywords http://www.greyorgray.com/keyword-produc鈥?/a> here is a few detailed about some very good keyword tools.|||Local Search - is your own country


Global Search - is entire world search


Try to understand the above things.


Local search is very low according to you. That means the people from your country not trying this words too often. So my suggestion try different keywords or phrases related to this keyword or keywords.


For Example





Apple


1.Fruit


2.Computer


So, if you type "it is good for health" then it means you are pointing out for Apple


If you type any software or hardware related computer then it means your pointing out Apple Computers.


Try to understand these things then only you can succeed in Seo


For More information


http://websiteoptimicer.blogspot.com/|||First of all, the local searches are not necessarily your country. It depends what you select here: "Results are tailored to English, United States Edit"


After you've hit the 'Edit' button, you can select the targeted country. Google is very clear about Local Search Volume:





Quote:" It's specific to your targeted country and language as well as your selection from the Match Type drop-down menu."





Global searches are higher than local searches because it includes the local search as well.





For SEO purposes it is better to use 'Exact' searches. It just gives a much more accurate number. The number 5400 you have there is the result of a 'Broad' search. 'Exact' search volume for your keywords are about 260 globally.





It may be a good idea to get stats of different keyword search tools. At http://keywordsearchtool.net you will see a nice collection of (free) keyword services.





Cheers,


Joel